Case Study: A healthcare website for new patients
Medical Website Design
One of the best things about the work we do is the variety of clients we meet. We’ve created websites for many industries including events, retail, beauty, the legal profession and medical industry.
We often work with businesses on the Gold Coast, but also have web design clients across Australia including a recent project with the St Kilda Road Medical Centre.
The Melbourne based medical clinic reached out to us to develop a website that would promote all of their services and compliment some print media they had recently undertaken.
We were able to re-design their old website with new branding, including a colour hierarchy for each of their services such as teal for clinic services, purple for travel medicine, pink for cosmetic treatments etc. It was important that we re-structured the way each service arm was presented so that they were promoted as separate services but all under the one brand.
As Melbourne is a competitive market space for their industry we also ensured the St Kilda Road Medical Centre website was optimised to get a higher Google ranking (Search Engine Optimisation – SEO).
The client also wanted to allow patients to manage their own appointments so we included an online booking function that was directly received by their practice manager on the other end.
Lastly, like with all modern website designs we create we built this website on WordPress. It is an industry leader for websites that allows users to manage and update their own content, just as easily as using a Word Document.
Check out the St Kilda Road Medical Centre website to see the final product. We think it’s pretty modern and highly functional to meet the demands of the clinic and their patients.
Do you have a website in need of updating? Call us today to discuss some new web designs. Gold Coast Websites – your local Web Design specialists.